The myth about YouTube being the second largest search engine in the world started more than 10 years ago: in 2008!Back then ComScore analyzed the US search engine market and found out that YouTube achieves a greater level of search traffic than Yahoo. So let's talk about those ranking factors and how this YouTube search engine myth started. However, that is not entirely true because there are several underlying ranking factors that are mostly ignored by marketers and others that affect this statistic. And, a number of Google reps like to talk about this. So let's get into the nitty-gritty.Google itself markets its daughter company YouTube as the 2nd largest search engine in the world. So - how big is YouTube and is YouTube really the 2nd largest search engine in the world? Nope! But.Of course, there is a " but" in this answer. We will also uncover some of the biggest YouTube Search myths, where those myths came from, YouTube's real search engine position, and why any of this matters - really matters! Is YouTube the 2nd Biggest Search Engine? Not Really. Let's dig a little deeper to learn the answer.
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